Can digital platforms help improve farmer livelihoods?

Suleiman Amanela, Varsha Ashok, Joseph Dalley, Camilla Manyasi, James Ogada, Glenn Ogolah, Shamim Rashid

The Aha! Moment Cover_IG 15

SECTOR

AgriTech

PROJECT TYPE

Quantitative study

Location

Makueni and Tharaka Nithi

BEHAVIORAL THEME

Platform use || Technology adoption
OVERVIEW

We collected data across 2 harvest seasons, from 2022 to 2023 from farmers primarily growing beans and cowpeas. The study focussed on farmers who used the digital platform, GrOR, an agritech platform where farmers can buy inputs and sell their crops, as the treatment, and farmers who did not use platforms at all as the control and compared their incomes, harvests, and farming practices across 2 years. The survey included 392 farmers.

THEMATIC AREAS

The study used mixed methods, starting with an initial qualitative survey then followed by a baseline and endline qualitative study. We used a difference-in-difference approach to analyze changes in income and harvests across the 2 harvest seasons.